Responses to the Spread of Buddhism

Responses to the Spread of Buddhism Although some elites in China found Buddhism to be important for the development of China between 220 CE and 570 CE, as time progressed through this period, Buddhism’s popularity seemed to decrease. Between 200 CE and 500 CE, scholars and the few followers of Buddhism seemed to have simply been trying to inform the people about Buddhism and they were attempting to gain popularity. Unfortunately, by around 819 CE, people seemed to have started disproving of Buddhism as China started to turn towards a more imperial society.Shortly after the fall of the Han Dynasty in 220 CE Buddhism started to spread very rapidly throughout the Chinese society. The people of China in this period were in a devastated state with no structured government and a falling economy. For them, Buddhism was a form of mental escape and it gave them a chance to let go of the natural world and reach a peace of mind. The first sermon preached by Buddha (Doc 1) was preached t o help people who were unaware of the religion to acknowledge it and realize that it is a religion that will give them an opportunity to forget about the current devastation they are in.The sermon teaches the people that there is no point in grieving over something and instead they should rid themselves of their pleasures and try to look beyond the material world. The sermon teaches that every negative feeling someone might have is a form of sorrow and getting rid of that sorrow is the only way to attain happiness. Zhi Dun (Document 2) is conveying both to Buddhists followers and non-followers of Buddhism that Buddha is the almighty. He is trying to teach the people that without recognizing and obeying Buddha, it is impossible to attain enlightenment.Both Dun and Buddha are find Buddhism to be relieving and are attempting to gain more followers. Both documents are attempting to convince and inform people of what Buddhism really is and how it can help one’s mental stability. A fter about 500 CE, as Chinese people seemed to start rethinking their disposition on Buddhism more people became accepting of Buddhism and other religions or philosophies to coexist. Both â€Å"The Disposition of Error† (Doc 3) and Zong Mi (Doc 5) are neutral in their point of view of religion and they are both willing to accept more than one religion. â€Å"The Disposition of Error† is claiming that Confucianism and Buddhism should both be accepted and that Confucian and Buddhist practices should not have to wholly agree with each other in order for both of them to be accepted. Although ancient Confucian scriptures to not contain any mention of Buddhism, it does not mean the Buddhism cannot be practiced by anyone because Confucian scriptures do not consist of every possible view of the world. Likewise, Zong Mi (Doc 3) believes that Confucianism, Daosim, and Buddhism all took a major role in creating the orderly society that the Chinese were currently living in.He beli eved the all three were equal in their teachings even if they were being taught in various ways and they should all be accepted with the same amount of respect. After the late 700s, as societies in China became more developed and a finally stable nation seemed to be right around the corner, people started to view Buddhism as impractical in their current societies. They felt that practicing Buddhism would cause much disruption in the society. This mentality started to develop because Buddhism asked for a person to let go of everything in life and to live independently.Unfortunately, not many people liked this lifestyle anymore because in order for the society to function there would have to be a working class and in order to increase population, a man must be able to start a family neither of which Buddhism allows. Han Yu (Doc 4) felt that Buddhism was a crude religion and that Buddha himself was an immoral person. He felt that Buddha disobeyed Confucianism which he claimed to follow and he did not even follow a simple dress code for the society.Yu sees Buddha as a form as a rebel and did not understand the importance of obeying rules. Yu is disgusted at the fact that servants and citizens are bringing back newly found remains of Buddha’s body into the palace. Similarly, Emperor Tang Wu (Doc 6) believes that practicing Buddhism is extremely unreasonable. He feels this way mainly because Buddhism does not allow men to work or contribute to society and that is vital in order for the developing Chinese society to keep building.Wu finds Buddhism as evil because he believes it causes people to abandon their responsibilities as a part of society such as having kids and cultivating their crops, much like the ideas of Han Yu. Although many different documents from various time periods were provided, additional points of view could help the reader’s analysis on the response to Buddhism more accurate. For example, all of the documents were of only elite cla ss people while the readers are unaware of what a peasant in the society feels about Buddhism.A peasant’s input would be a great contribution to the overall analysis of responses because peasants make up most of the population so their point of view would be extremely important. Another possible extra opinion could be that of a woman. Although a woman’s opinion didn’t necessarily have much importance in early China, it may still be important for us to know whether women truly accepted Buddhism, or if they went along with it only because they were forced to.All in all, Buddhism was met with many mixed reviews in its introduction shortly after the fall of the Han Dynasty. At first many people found Buddhism as an excuse to not have to cope with the devastating society they were living in. However, as time progressed and China’s future seemed much brighter, people started feeling as though Buddhism was in fact hindering the society from being able to move fo rward and catch up with the rest of the world. Overall, Buddhism has greatly affected our world’s past and present and with without it, we wouldn’

Formula 1 Constructor – Choose a Team – Ferrari

The resources, capabilities and attributes that are required for the success in Formula One (F1) can be looked on a number of dimensions taking into consideration the unique and fast paced context of Formula One. F1 is a highly competitive industry and based in a rapidly changing environment, which has been defined by Porter’s five forces (Appendix One). Key resources within F1 are both tangible and intangible and can be considered under the following broad categories: Physical Resources: The car and its components such as engines and chassis are vital resources but the technological advancement determines its ability to win races.Test Tracks are also vital physical resources both in the competitive context and in the ability to test cars, the location of such tracks may also be an important factor. Own testing and development equipment is also important for technological advancement and knowledge gain. Factories are also an important physical resource for constructors. Financ ial Resources: High start up costs and continued running costs involved with the sport, result in the need for high capital investment, for example a medium sized constructor needs ? 30-? 50 million capital investment as a basis for being competitive.The majority of team finance is generated through sponsorship – a lucrative sponsorship deal can help improve a team’s level of performance through cash injection alone. Fans are a huge resource for the sport as they act as a huge funding society for Formula One. At present tickets cost upwards of ? 330 per race and for VIP access ? 1700. Revenue is also provided by prize money from winning championship points and through shareholders within each constructor. Human Resources: Team Principles are an important aspect to every constructor.Initially, teams were managed by the founders themselves, but as time has moved on the emphasis has shifted to managers and their ability to run the team in a business manner. The intangible resource of their skills and knowledge is incredibly important in F1 due to the highly competitive environment. For success a team needs a certain level of experience and expertise, either built up over time or recruited from elsewhere. To gather this expertise is expensive and requires investment in personnel as well as technology. Such gains are provided by the knowledge from other important employees including designers, engineers and drivers. Another crucial factor is the motivation to carry-through the bright idea into detailed implementation† (Cross and Clayburn Cross). Drivers are a key human resource; important attributes of a driver include the ability to drive fast, think strategically while racing on the track, good communication skills, and motivational skills. Intellectual Capital: Although patents are not allowed in F1, other intellectual capital includes the constructors brand and reputation – largely used to gain finances. A key brand in F1 is the Maran ello Red used by Ferrari.Complex business systems are required by F1 teams for managing the large amount of data that flows in the organisation. These resources will not reach their potential purely from existence, the way in which they are managed, used or deployed is essential in understanding strategic capability. See Appendix Two for example of resources and the competencies gained. To be on the F1 grid and compete in the market, capabilities gained through the above resources must reach the threshold level. The F1 constructors generally function at the peak of resource utilisation and, therefore, manage resources very efficiently.Hence, almost every resource that becomes a capability for competitive advantage is converted into a competency for competitive advantage. Internal strategic capability allows for successful strategy and is required for survival and success (Johnson et al, 1998). To gain competitive advantage involves adjustment of capabilities, for example acquiring m ajor improvements and advancements in attributes such as technology and from the creation of new opportunities. Stretching and exploiting capabilities in such a way that competitors cannot imitate, results in them becoming a rarity and providing competitive advantage.Though such advantageous technological strategic capabilities have been required by constructors for competitive advantage, they have also become been a pivotal factor for the introduction of increased legislation designed to reduce uncertainty and increase competition, such as the introduction of generic tyres. The factors responsible for the success of the teams in their respective periods of dominance can be considered through analysis of the organisations core competencies, a form of competitive advantage which s usually a result of â€Å"collective learning processes† and are manifested in business and activities and processes. The core competencies are those unique capabilities, which usually span over mult iple products or markets. † (Hafeez 2002). Ferrari’s dominance in the mid 1970’s Much of Ferrari’s success during the period of the mid-1970’s can be attributed to the ability to build their race cars at the Maranello site without the need to outsource for component parts.This created centralisation of knowledge and expertise, thus the ability to transfer knowledge between departments without leakage. When Ferrari sold 40% of the company to Fiat, in 1969, providing huge cash injection thus acquiring the Fiorano test track allowing them to test the change in any aspect of the car on the track and observe real time results. This gave a competitive advantage through testing technology and making changes faster than their opponents. This led to the creation of a team dedicated to engine design and development.A much needed management discipline was also imposed upon the organisation with the appointment of Luca di Montezemolo as team principal in 1974. Luca restructured the management, added focus to the organisation, and enabled the team to reach its collective potential. Montezemolo defined strict areas of responsibility in order to reduce the amount of interference and internal politics. In 1973, along with the arrival of Mauro Forghieri as the technical director, Niki Lauda was recruited. He provided the team with driving skills and racing experience. McLaren’s domination in the late-1980sMcLaren’s domination can be attributed largely to the culture created under Ron Dennis’ leadership and the recruitment of personnel matching this culture. Dennis’ obsessive attention to detail coupled with John Barnard’s ‘technical excellence’ created an atmosphere where new ideas and innovations in technology could thrive. Consequently, McLaren differentiated themselves from other Formula One teams by taking bold steps into unchartered territories both in their strategy and their design of cars , for example by using carbon fibre instead of metal for the chassis of their successful MP4 car.Prahalad and Hamel (1989: Page 64) argue that gaining leadership in any given industry requires a ‘strategic intent’ to guide operational direction and its resource allocations. For example, when Canon sought to ‘beat Xerox’ in the photocopier industry, it was able to do so over a period of years by incrementally attacking all of Xerox’s ‘loose bricks’, the criteria left unfulfilled by its competitors. Similarly, Ron Dennis built an ‘intent’ of having the ‘smartest and the best presented car’ in Formula One despite the risks of failing in its races.This attitude evidently became entrenched in the whole organisation as the element of fear was removed, helping McLaren achieve success even after Barnard’s departure. Although many strategists argue that a company’s core competence cannot be derived from a s ingle person, Tampoe (1994: Page 69) argues that a leader with a personal core competence such as a ‘strong vision and enormous energy to expand’ can help an organisation sustain competitive advantage. Ron Dennis, with his perfectionism and ‘legendary’ marketing and management abilities, was considered by many the best manager in sports.McLaren’s core competence, therefore, appears to have been Ron Dennis’ vision and his skills through which McLaren won 15 out of 16 races in 1988. Tampoe’s (1994) model for ‘Market Survival Strategy’, shown below in Figure 1, explains how companies competing with their core competencies can gain higher competitive advantage. Figure 1: Tampoe (1994): Market Survival Strategy Patents Low High Profit Low Competitive Advantage High Competitor Response Hard Easy New Product Know How Sources of Market StrengthPrice Place Core Competence Tampoe (1994) shows that competing on the basis of lower cost s and technical know-how is easier for competitors to imitate. As patents are not allowed in F1, teams need to compete on the basis of their core competencies to sustain their competitive advantage. Dennis’ abilities could not be imitated or substituted by McLaren’s competitors as he achieved success by synthesising McLaren’s budget, designers, engine, drivers, and sponsors to create a perfect ‘overall package’.McLaren achieved success on the race track through an overall strategy that was invisible to its competitors. This included long term partnerships with sponsors such as Marlboro and TAG, a design team led by John Barnard, and possibly the best management in sports. These core competences are evident as Dennis applied them successfully in other areas including a marketing consultancy operation to help smaller teams find sponsors, while also launching the McLaren F1, the world’s most expensive and fastest road going car.McLaren’s sponsorship partnership with Marlboro cigarettes, lasting 22 years, was particularly helpful as Marlboro were responsible for Ron Dennis’ recruitment when McLaren were struggling against their competitors. Furthermore, McLaren’s relationship with Honda was a key reason for success as the engine makers had recently split from rival constructor Williams and had some of the most talented engineers and expertise. This relationship produced the MP4, Honda powered car which became the most reliable and fastest car on the track in 1988.William’s success in the mid-1990s Perhaps the most important factor in the success of Williams during this period was the relationship between Frank Williams, the founder and owner, and Patrick Head, the designer. The partnership provided the combination of â€Å"entrepreneurial energy and technical excellence needed to succeed in F1†. Williams’ autocratic and frugal approach, paired with Head’s ability to develop g ood ideas, led to the team becoming leader of the â€Å"technical revolution† during the 1990’s.This long standing relationship is unique to a sport where personnel changes frequently, and gave stability to the organisation leading the team to gain its competitive edge. Another key partnership leading to Williams’ success during this period was with the engine supplier Renault, lasting 10 years. Its success led to the development of the Williams FW15 and FW16 cars powered by the Renault V10 engine, still widely regarded to be the most technologically advanced car of the time. It assisted in the team winning 56% of their races between 1992 and 1994, as well as winning the constructors title in 3 consecutive years.Ferrari’s return to winning ways from 1999-2003 Since Ferrari’s success in the mid 1970’s, much change led to a move towards revamping the management, technical department and design development. Appointing British technical director John Barnard led to a change in attitude of the organisation as they were now prepared to imitate the British constructors with a base in Britain. Luca Di Montezemolo, team manager of Ferrari during their dominance in the mid 1970’s, returned as CEO in 1993 to restore Ferrari’s dominance. Jean Todt was appointed to handle the overall management of the team.After Barnard left in 1996 the role left was split up between Rory Bryne and Ross Brawn, and between them they built a new design department based in Italy. Ferrari entered into a commercial partnership in 1996 with tobacco company Marlboro. Phillip Morris, in charge of the Marlboro brand, agreed to pay for the team driver’s, Michael Schumacher’s, salary. They also made a contribution to Ferrari’s annual operating budget. In Schumacher, Ferrari had one of the best drivers in the business, who was able to lead them to success.Schumacher was not only a talented driver, but also a motivator with th e ability to communicate effectively with the team, demonstrated by learning Japanese to communicate with an engine technician recruited from Honda. The change in Ferrari as a constructor is evident. Jeremy Clarkson, a well know auto-journalist, documented this fact: ‘In the olden days they (Ferrari) used to build their cars with a lot of passion and enthusiasm. And then, on lap 3, as often as not, they would explode in a passionate and enthusiastic fireball.But a few years ago they started building their racing cars with science and math and since then, as we know, they’ve been top of the tree’. Reasons for failure Ferrari Ferrari, unlike other competitors in F1, made all parts of their car, including the engine, themselves. Although, this resulted in huge success during the mid 1970s, Ferrari’s uniqueness was also the reason behind their failure. Ferrari’s failure due to technological negligence can be explained using the Quantum Hypothesis: 1. Th e pursuit of efficiency increases internal consistency and cohesion. Ferrari had developed a unique engine-gearbox combination using their ‘flat-12’ engine and a transverse gearbox and applied it in their 312T series of F1 cars. Ferrari chose to develop this combination further and with this revolutionary configuration they were able to stay ahead of the competition from 1975 to 1979, winning the constructor’s title in 1975–1977 and 1979. 2. Overtime, configurations ‘change to adapt’ OR alternatively, match poorly with the environment as it changes (the overtly cohesive ones). * In 1980, new innovations in the aerodynamics brought the ‘ground effect’ revolution.This was developed by Lotus and quickly adopted by Williams and Brabham, but Ferrari was not able to adopt this new technology as their engine design was different. 3. Overtly cohesive configurations resist change for as long as possible. * When the ‘ground effectâ₠¬â„¢ technology was developed, Ferrari knew that their cars would not be competent enough to keep up. Instead of finding a way of incorporating the new technology in their current cars, they chose to concentrate on a longer term project of developing a V6 turbocharged engine.In essence, Ferrari made a crucial trade-off between the current and the future plans. 4. When such configurations change it tends to be sudden and relatively rapid (and often painful). * Although the change for Ferrari was neither sudden nor rapid, it was quite painful. When Ferrari did eventually come out with their new car sporting a V6 turbocharged engine and employing the ‘ground effect’ technology, it was perhaps too late. Ferrari was not able to win a single driver’s championship between 1980-1999, and didn’t win a constructor’s championship between 1984-1998.In Ferrari’s case, the flow of the stages of the Quantum Hypothesis can be easily seen. Ferrari was overtly cohesive and resisted change in 1978 when the ‘ground effect’ technology was developed. Enzo Ferrari’s autocratic leadership style lead to a political environment, causing rivalry and confusion. Good management is of paramount importance in any industrial context and this was proved by the turnaround in Ferrari’s fortunes achieved by Luca di Montezemolo’s restructuring. Furthermore, in 1977, Niki Lauda ended his partnership with Ferrari.This was a major blow for the team as Lauda had the ability to translate what he wanted in the car to the technical team. Reasons for failure McLaren McLaren’s main reason for failure came when Honda pulled out of F1 racing in 1992. Ron Dennis failed to respond to widespread speculation that Honda would be leaving. Due to such failure, Ayrton Senna left McLaren for Williams, taking with him his great ability to motivate designers with valuable feedback. McLaren seemed to have lost their focus on their carâ₠¬â„¢s design, evident in 1995 as both their drivers failed to fit in the new ? 0 million MP4/10, ultimately leading to Nigel Mansell’s departure. Other reasons for failure include the departure of John Barnard, whose presence was seen by many as the reason behind their developing dominance. Despite their poor relationship, the partnership between Dennis and Barnard had been highly successful and held potential for even greater success had it been sustained for a longer period. Another relationship problem leading to failure was the fierce rivalry between two highly competitive drivers, Prost and Senna.This could be attributed to the fact that, rather than applying the usual team ethics of having primary and secondary drivers to support each other, McLaren recruited two top drivers and did not give either driver ‘first’ priority. This left both drivers competing for top position, causing friction within the team even when it had the best car in the sport, the Hond a MP4. Notably, McLaren were able to sustain their success by substituting John Barnard with Gordon Murray, and McLaren’s success was not greatly affected by Prost and Senna’s conflict.Therefore arguable the only factor that led to their complete failure was the lack of a contingency plan for the departure of Honda. Reason for failure Williams The Williams team’s failures, like McLaren’s, show the bargaining power of engine suppliers and drivers, as well as talented designers in the F1 industry, proving to some extent that Ferrari had a degree of advantage by producing their own engines, despite the technical issues. In 1988, Honda’s departure from Williams, like their departure from McLaren left the team reliant on off-the-shelf engines, leading to the departure of their main driver, Nigel Mansell.The importance of a good driver was signified during the early 1990’s as Williams went from winning only two races in 1990 to dominating the race s in 1992 after the return of Nigel Mansell. However, the Williams team remained steadfast in their belief that the driver was not as important as the car’s design process, despite the valuable contributions a good driver can make towards this process. Placing a lack of importance on the driver, as well as the ‘masculine’ approach of Frank Williams led to many successful drivers leaving the team.Due to their technologically competitive car, Williams retained their constructor’s title in 1994 despite Ayrton Senna’s death. With only a more advanced car, Williams’ competitors were soon able to catch up as Benetton used the expertise of Ross Brawn, formerly a junior designer at Williams, to design a car replicating the innovations from Williams. There have been instances in Williams of their knowledge being transferred to competitors as their employees left to join other teams.This shows a fracture in the culture of the team with little sense of belonging. Furthermore, Renault, ambitious in becoming a top engine supplier in F1, had decided to supply Benetton with engines as well, and therefore, by pairing a similar car with a better driver in the form of Michael Schumacher, Benetton were able to break Williams’ three year domination period in the sport by leaving them with no unique competitive advantages. Proposed strategies for maintenance of dominance of each constructor Ferrari: The Crescendo Model of RejuvenationFerrari was a team driven by the ambitions of one man – Enzo Ferrari, when Luca di Montezemolo was appointed the opportunity to rejuvenate should have been taken due to several important signals: * Even after the considerable cash injection by Fiat, the team had not been able to perform very well. * Enzo considered the most important part of the car to be the engine almost neglecting the importance of other parts. * Enzo’s autocratic style of ‘divide and rule’ had created much confusion and rivalry within the team. There was a huge supply of talent at Ferrari and it had not always reached its collective potential, mainly due to Enzo’s management style. There was clearly the need to start a fresh and Montezemolo had this opportunity when he joined the team along with technical director, Mauro Forghieri, and a new team driver, Niki Lauda. Baden-Fuller and Stopford (1994) argue that the obvious thing to do at the start of a rejuvenation process is to establish measures that heighten the sense of urgency to deal with emergent problems before they become serious.Luca could see the problem, which is why he made some managerial changes in the way the departments interact, but was not able to make the problem evident on a broader scale. It can be argued that if Montezemolo had realised the team needed an organisational turn-around and would have started a rejuvenation process, using the Crescendo Model, the team could have started the 1974 season with an a lternative strategy and would have been able to sustain its period of dominance by adopting the ‘ground-effect’ technology in 1978.This process had to be initiated by Montezemolo as â€Å"Rejuvenating a mature organisation is impossible without commitment from the top† (Baden-Fuller & Stopford, 1994). This eventually took place, but at a much later stage in 1992 when Montezemolo was called back to Ferrari as a CEO, to take Ferrari to the top again. SECI – Strategic Knowledge Creation Recent work by Chou and Te (2004) sought to empirically test the roles of knowledge assets in the promotion of SECI outcomes, finding some support for hypotheses which asserts the presence of knowledge assets.For example organisational routines which can have a strong impact on certain SECI outcomes. Such a model can be transferable to Ferrari. In 1978, after the launch of the revolutionary ‘ground-effect’, Ferrari should have started a SECI (Strategic Knowledge C reation) within different departments, particularly in the engine development department. Discussion of the possible solutions to overcome the threat posed by the new ‘ground effect’ technology and the ways of quick implementation, without disrupting undergoing future developments was essential.The managerial implications of such knowledge in a new climate of learning and innovation required collaborative learning and task sharing. Vital questions such as: How great a threat does the new technology pose? should we adopt it? , and if so, in what context? needed to be considered. Ferrari should scrutinize their own motive force mechanism on the basis of defining its objectives, not only considering the intended results but also setting up colony incentive mechanisms to strengthen corporate cohesion. It must be realised that unlike competitive environment within the team, all members should strive towards the same goal, to win the races. Ferrari’s success is gained through their ‘team’ culture and therefore such knowledge transfer may be deemed easier to extract in this environment. The authors of this assignment argue that the transfer of SECI principals to Ferrari are suitable to not only change the team dynamics but also create knowledge that may be turned into suitable technology (Wei, 2007). Introduction of a Project OrientationFollowing the knowledge creation process, knowledge development is needed; it would benefit Ferrari to assign a small team of engineers to the same task – more like a project. The main advantage of adopting a project orientation in this matter is that with this method no major changes need to be introduced in the management of the team. If a separate team is assigned for this aim, then the current developments are not disrupted. This newly assigned project would come under the category of an ERD project (Exploratory R&D project) as the main objective would be to find a way to improve the current technology at Ferrari to remain competitive.The only possible conflict could be the common resources, solved by giving the project team a clear preference in the need to regain competitive edge, and the project team is dedicated solely to accomplish that objective. It is important to note the need for SECI and Logical Incrementalism within the project team as well. Quinn (1978) argues that ‘Logical Incrementalism allows organisational actors to modify the idea behind the reorganisation as more is learned’, hence, giving the option of developing a flexible platform for the project team to work on. McLaren:McLaren’s core competences, as mentioned earlier, lay in Ron Dennis’ management abilities as a leader and his success in fulfilling all necessary criteria to create a perfect ‘overall package’. McLaren had all the components, such as good designers, drivers, and sponsors required to sustain competitive advantage. According to Mintzberg (1978) , organisations need to have a ‘peripheral vision’ to achieve strategic learning not only from their competitors’ successes but also their failures. McLaren’s failure resulted from absence of a contingency plan and lack of strategic learning rom the Williams team, who suffered similar experiences with Honda’s departure. The Deliberate-Emergent Pendulum Due to Honda’s departure, McLaren’s intended strategy to compete in partnership with Honda as an engine supplier was unrealized in 1992. Although an emergent strategy did come about in a successful partnership with Mercedes, it was three years too late. McLaren had lost not only their dominance in F1 but also their main driver, Senna. Dennis could have sustained McLaren’s domination by planning prior to Honda’s departure, creating an emergent strategy involving a different engine supplier.This is demonstrated in Figure 2. Figure 2 Intended-realised strategies by Mintzberg ( 1978) Unrealized Strategy Emergent Strategy Realised Strategy Intended Strategy Deliberate Strategy McLaren’s partnership with Mercedes has been highly successful but could have been achieved earlier, avoiding the organisational inertia following Honda’s departure. Mercedes has made a substantial investment in McLaren, acquiring 40% equity, tying them into the alliance, showing that McLaren learnt from their experience with Honda by negotiating a more secure alliance.An approach that may have better managed McLaren’s success was the relationship between Barnard and Dennis which, despite its success, was not maintained. Ikujiro Nonaka (1998) writes about the concept of ‘Ba’, a shared place for emerging relationships. The space is described as being physical or mental or any combination of the two. The most important differentiator of ‘Ba’ from ordinary human interaction is the platform provided to enhance both individual and collective k nowledge.The relationship between team principle Ron Dennis and John Barnard provided an environment that would lend itself well to the creation and sharing of tacit knowledge. Williams: According to Voelpel et al. (2005) the Red Queen effect, as coined from Lewis Carroll’s Alice in Wonderland, is essentially: â€Å"a comfort trap† where â€Å"running harder is easier to do, it is of an analytic-benchmark nature, it shows short-term success and is less risky in the near horizon, but ultimately holds long term downfall. † The Red Queen effect illustrates that in Williams’ case the organisation walked into a dead-end which moved them faster to failure.They just worked harder to improve traditional industry and organisation success factors rather than looking outside their core competencies. The need for management at a strategic level was to be creative and come up with new strategies to challenge their core competencies. According to Voelpel et al. (2005) â€Å"reinventing old ways, will provide a wide range of options to choose from in dealing with the uncertainty of the environment. † Whilst the industry is a closed environment in terms of technological revolutions, continuous development will push industry boundaries and help keep the organisation on top.Had Williams analysed their business model, they could potentially have moved away from being design led (their core competency) to focus on areas of the organisation in need of improvement and development, whilst still making the technological advancements and improvements that led their dominance initially. Voelpel et al. (2005) provide a practical sense-testing tool for developing and adapting new business models to avoid the traps of the Red Queen principle. According to the theory, a comprehensive and cohesive understanding of a business model and its key elements can provide an important source of sustainable competitive advantage.Figure 2 shows that there are four se nse testing dimensions displayed as: business System infrastructure, technology, customers, and economics/profitability. By analysing the different components of their business model from the four elements, management can determine the feasible business models that possess acceptable success probabilities. Applying this tool would have helped to sustain Williams’ advantage by encouraging development of the organisation outside of their core competencies.Figure 3: Business Model Reinvention by Voelpel, S. (2005) With regards to a business model, a clear understanding of the nature of the business and its core competencies creates a situation where change and development can take place. The sense-testing tool helps companies grasp the concept of adapting and creating business models for strategic inflection, enabling managers to discern where competitive advantage could be achieved and eventually leading to the constructor prolonging their period of dominance.Williams’ c ompetitors imitated aspects of their race car design realising the advantages that a Renault powered engine had in gaining a competitive advantage. Barney (1991) suggests that a firm should aim to have â€Å"causal ambiguity when the link between the resources controlled by a firm and a firm’s sustained competitive advantage is not understood or understood only very imperfectly. † The competition should, in an ideal situation, find it difficult to duplicate a successful firm’s strategies through imitation of its resources, it should be impossible to know which resource is giving a constructor the advantage.According to Barney (1991), Williams’ competitive advantage was not sustained because their methods could be duplicated due to their competitors realising the link between the resource and its advantages enabling them to acquire the same resources taking away Williams’ competitive advantage. Knowledge Management When talking about Knowledge Manag ement (KM) Satyadas at al. (2001) argue that there are challenges in the â€Å"people† aspect of KM outlining several factors that make up these challenges. In the case of Williams, the most disruptive element of knowledge retention is the affinity and sense of attachment felt towards the organisation.A lot of talent departed Williams, which shows the lack of affinity towards the organisation held among the employees. â€Å"Concerns around intellectual capital in a highly competitive environment need to be balanced with social capital benefits. † (Satyadas et al. 2001). Perhaps Williams was not able to provide these social capital benefits which ties in with Maslow’s hierarchy of needs (Appendix Three), Williams might not have been able to satisfy the higher level needs and therefore, their employees tried to fulfil these needs with other teams.The suggested solution for Williams would be to modernise their management style and steer away from the current autocr atic style. There is a need for a more democratic management style – where the manager allows the employees to take part in decision-making: therefore everything is agreed by the majority, making the employees feel more valued and bringing a sense of belonging to the team. The Future Ferrari won 5 consecutive championships from 1999 – 2004. Schumacher played an important role towards Ferrari’s success.Hence he has been brought back as Jean Todt’s assistant linking to knowledge retention. In 2007, Ferrari returned to top form by winning both the drivers and constructors championship. McLaren has evolved as a business by applying their core competences in marketing and technical excellence successfully. They have gained finances from Abu Dhabi and Bahrain governments, along with sponsorship from Vodafone among others. McLaren has also developed an Electronic Control Unit that has been deemed mandatory by the FIA to be used by all other constructors for the 2008 season.Recent news speculates the retirement of Ron Dennis with Martin Whitmarsh, current CEO of McLaren, as his replacement (Appendix Four). It will be interesting to see if McLaren retain the successful culture created by Ron Dennis. In 2005, Williams had to rely on off-the-shelf engines once again, when BMW, their engine suppliers, created their own team. This shows that Williams failed to learn from their experiences with Honda and Renault, repeating the same mistake for the third time. This can be attributed to a lack of managerial focus and the inertia to change.While other teams are being managed by professionals, Williams has stuck with its orthodox ways, a major factor for Williams’ poor performance. In 2007, Williams ranked 4th in the constructor’s championship, no longer being a threat to McLaren and Ferrari. References Journals Baden-Fuller & Stopford (1994) The Crescendo Model of Rejuvenation from rejuventing the Mature Business. Harvard Business Scho ol Press [In MLQG: pp. 189] Barney, J. (1991) Firm resources and sustained competitive advantage, Journal of management, Volume 17. Constantinides, E. 2006) From strategy to e-strategy: Lessons from two success stories, handbook of business strategy, Emerald Group publishing limited. Cross, N. Clayburn Cross, A. (1996) Winning by design: the methods of Gordon Murray, racing car design, Design Studies, Volume 17, number 1. Hafeez, K. Zhang, Y. Malak, N. (2002) Core competence for sustainable competitive advantage: A structures methodology for identifying core competence. IEEE transactions on engineering management, Volume 49, Number 1. Hamel G and Prahalad C K, Strategic Intent, Harvard Business Review, Vol 67, No 3, 1989, pp 63-78.Heracleous, L. (2002) The contribution of a discursive view of understanding and managing organisational change, Strategic change, John Wiley and Sons Limited. Jenkins, M. And Floyd, S. (2001) Trajectories in the Evolution of Technology: A Multi-Level Stud y of Competition in Formula 1 Racing, Organization Studies, 22 (6) pp. 945-969 Lampel, J. , and Jha, P. P. (2004) Models of Project Orientation in multi-project organisations, The Wiley Project Management Resource Book, (eds: Pinto, J. K. and Morris, P. W. G. ) New York: Wiley. Nonaka, I. , & Konno, N. 1998) The Concept of Ba: Building a Foundation for Knowledge Creation, California Management Review (Spring) 40(3): 40-47. Quinn, B. (1980) Strategies for Change: Logical Incrementalism, Irwin, Homewood Ill. [In MLQG pp 10: Ch 1 and 5] Quinn, J. B. (1978) Strategic Change: Logical Incrementalism, Sloan Management Review, pp. 1-21 [In MLQG: pp. 183 ] Rice, J. & Rice, B. (2004) The Applicability of the SECI Model to Multi-Organisational Endeavors: An Integrative Review, International Journal of Organisational Behaviour, Vol. 9, Issue 8. Stalk, G. Evans, P. Shulman, L. E. 1990) Competing on capabilities: the new rules of corporate strategy, Harvard Business Review, 1992. Tampoe, M. (1994 ) Exploiting the core competences of your organisation, Long Range Planning, Vol. 27 No. 4, pp. 66-77. Voelpel, S. (2005) Escaping the Red Queen Effect in competitive strategy- how managers can change industry rules by sense-testing their business models, European Management Journal, Volume 23, Issue 1, P. 37-49. Wie, L. (2007) Reflection upon Present Competition-orientated Corporate Culture: in Knowledge Management Perspective, Wireless communications, Networking and Mobile Computing BooksIkujiro, N. & Hirotaka Takeuchi,(1995), The Knowledge-Creating Company; How Japanese Companies Create the Dynamics of Innovation, Oxford University Press, New York Johnson, G. , Scholes, K. , Whittington, R. (1998), Exploring Corporate Strategy, 7th Edition, Pearson Education Limited, Essex Mintzberg H, Lampel J, Quinn J B and Ghoshal S, The Strategy Process, Concepts Contexts Cases, Fourth Edition, Prentice Hall, 2003. Appendix Appendix One: Porter’s five forces Threat of New Entrants: A n ew entrant to the Formula one industry faces many barriers. * High start up cost Excessive running cost (The total spending of all 11 teams in 2006 was estimated at $ 2. 9 billion) * High level of resources required, also act as a barrier for potential new entrants to the industry. * Certain level of experience and expertise is necessary which requires investment in personnel and technology * Sponsorships and a lucrative sponsorship deal can help improve a teams level of performance * The rules and regulation that exist regarding the design and construction of the car Bargaining Power of Buyers: The buyers in F1 enjoy high power.They play a vital role in the popularity of the sport as well as a considerable contribution to the funds for various teams. * Fans * Media * Sponsors Competitive Rivalry within the Industry: Formula One is, like any other sport, a highly competitive industry. Each constructor places emphasis in different capacities on a number of variables. * Engineers * Dr ivers * Management * Sponsorships * Designers * Technology Bargaining Power of Suppliers: The primary suppliers of F1 constructors have a lot of power. So much so that in a few instances, suppliers have been the cause of the end of the period of dominance of some constructors. Drivers * Engine manufacturers * Designers * Technical team Threat of Substitutes: All the other popular racing and sporting events can be considered to be a threat for F1 as they may take away resources such as money, drivers, sponsors, popularity, etc. from the F1 industry. * Soccer * Cricket * Olympics * Le Mans * BTCC * WRC * Moto GP Appendix Two: Resources and competencies gained Appendix Three: Maslow’s hierarchy of needs Appendix Four: Speculation of Ron Dennis Leaving the McLaren Team Source: The Guardian, Monday March 3 2008, pp. 15 Appendix Five: MinutesMinutes were taken at every meeting since October, meetings took place either weekly or fortnightly depending on work load and no meetings wer e held over the Christmas vacation. Meeting 1- Pret a Manger Minutes 15th October 2007 * Introductions to the group * Confirmation of group members * Vanessa Barnes * Laura Bentley * Ankur Dawar * Aashir Agarwal * Saqib Munir * Joe Abernethy * 2 people were assigned (or chose depending on personal preferences) which company they would like to be responsible for initially researching. * Ankur and Aashir: Ferrari * Laura and Vanessa: Mclaren Joe and Saqib: Williams * Arranged a set time and day for the meetings: Tuesdays 11-1 * The task for the next meeting: * Each read the article * Print off background information about our particular company (from the website) * All think about how the questions could be answered Next meeting: Tuesday 16th October in the Library Meeting 2- Library Minutes 16th October 2007 * Group discussion of how the essay should be structured * Each member of the group gave feedback about their company and interpreted the competitive strategies adopted by each c ompany. * Question oneAttempt to answer it using the model of porters 5 forces to firstly analyse the general industry of formula one * On a large piece of paper- we mapped out all the key issues that need to be considered in each aspect of porters 5 forces model and related them to Ferrari, Williams and Mclaren. Tasks for next meeting * Each member has been assigned one of porters 5 forces discussed and the individual has to relate the discussion to the three companies and bring a copy of the written up notes for the next meeting. * Find any relevant information to your ‘force’ e. g. e-journals etcNext meeting: 23rd October 2007 in Library Meeting 3: Library Minutes 23rd October 2007 * Feedback to the group our individual pieces of work from last week and make key points for improvement * From the case study made a list of all the apparent resources, capabilities and attributes of formula one * Linked all of the information to the strategies of each constructor Resourc es * Capital Investment * Money * Manager * The car * Sponsorship * Research facilities * Raw materials Capabilities * Skills * Extensive driver training * Engineering * Design * Performance * Racing tactics Different strategies for every track Attributes * Technology * Corporate Identity * Design * Tactics * Strategy * Track knowledge * Constructors have different strategies for different tracks therefore the design of the car changes with the track Discussion of case study: Amazon * Read the article and picked out key points Things to do for next meeting * In our constructor groups, identify the resources capabilities and attributes of Ferrair, Mclaren and Williams Next meeting: 6th November: Bistro Study Area Meeting 4: Library Minutes: 6th November 2007 * Main emphasis of the meeting was on question 2 Divided the work up between the team: Ankur and Aashir: Ferarri success in the mid 1970’s Joe and Saqib: Mclaren and Honda 1980’s Vanessa and Laura: Williams 1990â₠¬â„¢s * Decided on the word counts for each section * Set deadlines for each section Next meeting: 20th November in Bistro Study Area Meeting 5- Bistro study area Minutes 20th November 2007 * Incorporate the crescendo model into the assignment, particularly in questions 2 and 3. Link this to logical incrementalism and how was it implemented? * The next task is to focus on question 3 and look at each F1 constructor and find their reasons for failure.Some of the problems were then discussed in the meeting: * Breakdown in relationships * Unreliability of technology * Alliances pulling out * Drivers leaving * Discuss the possible reasons for each of the above factors and then in our teams, produce a document which states the reasons for the failure of each F1 team. * Ferrari: Ankur and Aashir * Williams: Joe and Saqib * Mclaren: Vanessa and Laura * It is also important to consider why and how Ferrari have sustained success!! Tasks for next meeting * Each team member should be responsibl e for finding e-journals and bring at least one journal on competitive strategy to the meeting. Competitive advantage * Competitive Strategy * Formula One * Is it possible to get hold of any financial statements for any of the companies? * Conduct a PEST(LE) analysis of your particular team to go into the appendix of the assignment. Next meeting: Tuesday 4th December at 12pm in Bistro Study area. Meeting 6 in Library Minutes 4/12/2007 Tasks for after Christmas * Look at the reading list and pick an item each * Got through the lecture notes so far and highlight what needs to be included in the assignment. * Find 2/3 journals each on our selected topics: read, highlight and make notes. Highlight the reasons for failure for each constructor and type up (300 words) * Do a PEST analysis for each constructor E-journals to look at: Vanessa and Laura Porters 5 forces and the value chain Critique of Porters five forces Saqib and Joe Emergent, intended and realised strategies Ankur Resources and capabilities Aashir Focus differentiation Cresendo model Constructors to look at reasons for failure: Vanessa and Laura Mclaren Joe and Saqib Williams Ankur and Aashir Ferrari Next meeting: After Christmas meet 6th Feb due to exams Meeting 7 in library Minutes 6th Feb 2008 Discussion of previous work that has been done over Christmas * Identified the need for theory to now be integrated into the questions * Discussion of peer assessment- decided to give each other equal marks * Discussion of question 4 and the theory that needs to be built into it * Discussion of the basic strategies for each constructor Theory for question 4 * Growth strategies: Alliances Alliances with suppliers and sponsors To gain sponsors and get more money the company needs to pitch a strategy if they are not already achieving success. * Imposed strategiesThe constructor doesn’t want to do it but the environment imposes change: e. g. legislation * It is difficult to innovate due to the imposed limit ations on the industry * Quantum Hypothesis * Cresendo Model * Logical Incrementalism Used generally throughout Formula one, small changes being made all the time * Red queen principle After Ankur and Aashir have sent the first draft of question 4 to the group- we all need to go through it before the next meeting and have some improvements on it and things that we need to add to it. Tasks to be done for 8th Feb * Format question 1: Laura Type up the minutes: Laura * Put question 2 together from everyone’s answers for each constructor: Joe * Put question 3 together from the reasons for failure for each constructor: Saqib * Do a first draft of question 4 taking into account the notes and discussion that was produced today: Aashir and Ankur. * Send all questions to Vanessa, she will format the questions and make them into ‘one voice’. * All look at previous lecture notes and the review of semester 1 to see what else we need to include in the questions What needs to be in the Appendix? * Porters five forces model * Minutes Maslow’s Hierarchy of needs * Resources and the competencies gained Discussion of the unipart and Sony Case studies Next meeting: 22nd Feb Meeting 8 in Library Minutes 22/02/08 * Cutting down the word count from 7000- 5000 * Checking all theories used and adding any relevant material * Reading the Guardian news article and discussing it’s relevance Tasks to be done * Front cover of assignment: Aashir * Word count- cutting words out: Vanessa, Laura, Saqib, Joe, Aashir * Formatting: Laura * References: Laura * Proof reading: Laura * Printing: Aashir * Compile appendix: Aashir, Laura, Vanessa

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Economics - Essay Example Looking at the antitrust policy, is it indeed protecting the competition or preventing it? The advantages of free competition are dissected in this paper as well. The case of the state against major gypsum board manufacturers and its various officials is an example of a successful antitrust trial case which has convicted the defendants in just nineteen weeks. Successful in the sense that antitrust cases heard after a few years are not unusual and most often, they are dismissed (Baumol & Blinder, 1998). The antitrust policy are programs created to protect small businesses by preventing monopoly in businesses as well as the engagement of big firms to â€Å"undesirable practices† (Baumol & Blinder, 1998). This policy started in1892 as an effort of the Supreme Court of Ohio to dissolve the growing monopoly of the Standard Oil Trust, thus, the term antitrust was coined (Baumol & Blinder, 1998). As a fast growing company, Standard Oil and its connected companies somehow have grown to lack confidence in the reliability of their alliance that they needed a policy to control their decisions. The policy primarily aims to foster competition rather than prevent it, which is a good thing as it gives equal opportunities for both big and small entrepreneurs to succeed. The gypsum board manufacturers were found to have violated this policy, killing the competition through interseller price verification. This is the practice of calling competing manufacturers to find out current prices offered to specific customers for them to fix a price on their product. Here, the manufacturers purposed to organize to a pricing scheme to control the market. One of the violations determined in this case was against section 1 of the Sherman Act which forbids all contracts, combinations and conspiracies in restraint of trade as well as the monopoly in interstate and foreign trade (Baumol & Blinder, 1998). There are four elements

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Hip Hop Culture Article Example | Topics and Well Written Essays - 1000 words

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Compare and contrast - Essay Example The Detroit Pistons had one real offensive threat, and he was regarded too small to play in the NBA. A player that had the capability of scoring 20 to 25 points was Richard Hamilton. The strategy of the Pistons was not to try to outscore their opponent, but instead play a defensive game and hold their opponent for up to under 90 points per game. This idea worked all through the season and the way into the playoffs. The Pistons won 50 games during the regular season, which made them the number one contender during the playoffs. The Pistons won two of their playoff by using defense alone. The tournament ended with the Western Conference champions San Antonio Spurs defeating the champions of Eastern Conference New Jersey Nets 4 games to two in the Finals. For the second time, Tim Duncan was voted NBA Finals MVP (landofbasketball, 2013). This postseason also witnessed the first time all series was shown in a best-of-7 format, and it was then in the playoff history that no single team was swept in a first round. From 1984 to 2002, the first-round series were in a best-of-5 format. The Detroit Pistons progressed to the Finals of the Eastern Conference for the initial time and it is at this point that ended their quest for a third consecutive

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Individual Human Beings, Organisations, Groups and Artefacts - Essay Example When companies’ performance in terms of product production is studied, then we say that the companies make the unit of analysis for that case. On the other hand, Artefacts comprises of books, poems, paintings, and evensongs, they also make up a unit of analysis. When one studies or learns about a certain book, then the book becomes a unit of analysis, since one’s aim will entail analyzing different aspects in the book (Downing & Clark, 2010). The ecological fallacy, emphases about clarity on the units of analysis, and how ambiguities lead to an error, the conclusions made from an analysis conducted at a group level may not relate at the individual level.   Equally, analyses at the individual level may not pertain to the group level analysis. Most important, the analysis should take place at the level where generalizations should be implied. For example, if a city as a unit of analysis, with most researchers, has the highest crime rates it does not mean that the resear chers commit the crimes, but they get drawn there for study purposes (Downing & Clark, 2010). Question two. The two models of explanation include the deductive explanation and the probabilistic explanation. The deductive explanation amounts to a deductive assumption of explanation under the principles with general laws and particular facts. It seeks to answer why things happen the way they happen or occur, by presenting that the episode resulted from a particular situation specified. An example of an inductive explanation could be the explanation why the handle of a spoon appears bent at a point where it emerges from a glass of water. Therefore, in this case the explanation would be deductively based under the laws of reflection and refraction to account for the appearance of the spoon. Hence, the deductive explanation involved forms universal theoretical principles (Downing, & Clark, 2010). The probabilistic explanation forms assertions to account that if certain specified circumst ances or situations occur, then the occurrence of such events must follow from the statistical probabilistic laws. Their occurrence does not invoke a universal law but rather generalization about its effect. It thus presupposes general laws of statistical nature, as opposed to universal held theories and principles. An example of the probabilistic explanation could be to infer why a patient heals after taking a given drug, say penicillin. This can be explained by presupposing a general link between the illness and the drug, and conclude that it is the drug that can heal the illness in a high percentage of situations (Downing & Clark, 2010). Question three Levels of measurement implies to the process or properties that define the measurement process itself. Therefore, most of the social phenomenon can be measured in any of the following levels of measurement: ratio, ordinal, nominal and interval. Using the ordinal and interval levels one can measure age, since age as a variable has a ttributes of exclusive and mutually inclusive categories. With ordinal, age can be ranked from the highest to the lowest. In addition, using the interval level, age can be grouped or classified into different age groups. Therefore, using the ordinal scale one can express income in monetary terms and that a single value can take different numbers. One could also use the interval scale, since income as a variable can be expressed as quantities, thus categorising and classifying it. Family size can

Get Prepared My Speech Essay Example for Free

Get Prepared My Speech Essay Regarding our introduction speech as my first formal one in front of the class, I felt so awkward that I forgot every details which we should pay attention to. First is the Eye Contact. There was a kind of hook that I can’t control myself from moving my sights out of the back row, where our professor sat. The second Delivery part is Vocal Pause which was my most serious issue during all the speech. Words just went out of my mind since I wrote my name on the board. I was a little unaware when my name was called on the second because I preferred the third place so that I got enough time to calm down and organized sentences. Every preparation I did was showing randomly in my head. For example, my personal considerations on how tough will a military mission be had appeared first rather than an interesting getter. Some details I added to make a rich description became a simple word, not including some parts I even forgot to say. The last issue is about Body language that it may help audiences to know where the person in the speech is. Thanked for the outlines paper so that I knew where I should put my hands on. I was easily lost my minds but caught up on time by fingering which line I would read next. By recollecting fragments of my speech, I keep telling myself it would be better if I performed in that way. An interesting beginning, more eye contacts or less pause while I was expressing. All the problems I mentioned above is because I didn’t realize there was more nervousness than I expected. In another words, I didn’t rehearse enough to conquer that as Ronald B. and George states, â€Å"A smooth and natural delivery is the result of extensive practice. Get to know your material until you feel comfortable with your presentation† (page 342). After switched to a listener, contents were not the only part that attracted me but how different they performed from mine. By observing their moves, their body languages were perfectly coordinated with the rhythm of presentations. It became a talk like he or she was introducing a friend of his or her to you instead of reading a research paper. About the cadence they spoke, the variable tone caught my attention all the time and I couldn’t wait to know what was on the next. I confessed that I am the selective listener who responds only to the parts of a speaker’s remarks that interested me. With those changing tones and plentiful body languages, the contents were easily understood and appealing. I am very pleased to be enrolled in this class to figure out what is my weakness and how I can beat them to be a qualified speaker. Works Citied Adler, Ronald B. and Rodman, George. Understanding Human Communication with Carrie Cropley Hutchinson, 11th edition. Print.

Larkins use of language Essay Example for Free

Larkins use of language Essay The poems that I have chosen to comment on from the collection The Whitsun Weddings by Philip Larkin are Here, Nothing to be said and Faith Healing. I have chosen to write about these three because they are all very different in terms of theme, language, verse form and Larkins message and purpose. Here is the opening poem of The Whitsun Weddings. It locates the reader in Larkins England and centres around a journey the protagonist is making from London to Northumberland via Larkins hometown of Hull. Larkin uses a range of language and writing devices to express his feelings and at times his prejudices through his poetry and he does this especially well in Here. The first stanza begins with swerving east. The word swerving suggests a dangerous movement and a lack of control from the person or thing that is swerving. When someone swerves it is usually to avoid something so by using the word swerving Larkin is immediately presenting the reader with a sense of avoidance and lack of control. Larkin then goes on to say that the fields are too thin and thistled to be called meadows. This shows that he is passing through an area of land, which cannot quite be classed as countryside but is not quite urban. This could possibly be a representation of how Larkin is feeling at the time about life because even the countryside is not genuine; therefore Larkin may be commenting on the falsity of life because of its in-between state. The words Thin and thistled are harsh sounding words that make up alliteration. This alliteration may have been used to mimic the gentle hissing sound of the train or can moving along the track or road. The harsh sounding words are probably applied as a vent for Larkins disdain on a philosophical level for the falsity and lack of true meaning in life and on a smaller level for the land he is passing through that is not quite beautiful enough to be countryside. A technique that interests me is used in the line harsh-named halt. This phrase uses a repetition of the /h/ sound, which is quite a hard sound to pronounce and therefore actually halts the readers rhythm. This includes alliteration of the /h/ sound but also a kind of onomatopoeia because the word halt is actually a word that sounds like a stoppage or halt and actively brings the reader to a momentary pause. The word harsh is actually a harsh word, which adds more emphasis to the phrase. This technique is very effective because it immerses the reader in the journey of the protagonist as it actually halts their flow when the protagonists train comes to a halt. Larkin uses a lot of alliteration in Here, an example of this occurs in the first stanza when alliteration occurs four times in the space of two lines: Swerving to solitude of skies and scarecrows, haystacks, hares and pheasants. There is a repetition of the word swerving which reiterates the lack of control of the protagonist. It also shows the part of the journey that is taking him through the countryside and he is swerving east away from the towns and towards the countryside. The repetition of the /s/ hissing sound gives a sense of speed and also replicates the sound of the train or car moving. The /s/ sound runs throughout two lines which links them together and helps demonstrate the onward movement of the protagonist and the passage of time. The actual shape of the letter /s/ is flowing and therefore mimics the journey flowing onward. In the last line of the first stanza Larkin describes the entrance to a town by saying the shining gull-marked mud gathers to the surprise of a large town. Gull-marked mud can be used as a comparison to harsh-named halt a few lines previously and demonstrates the difference between town and country. The comparison between harsh-named halt and gull-marked mud can also be drawn through the hyphen between the first two words (which could be used to show the onward motion of the journey) and the alliteration used of the /h/ and /m/ sounds.

Preservation Of Industrial Buildings History Essay

Preservation Of Industrial Buildings History Essay Industrialization was a major chapter of the world development affecting cultural, social, economical as well as architectural the life of the previous post-machine 20th century citizens. Industrialization revolution had a great impact taking over the whole world, but its great growth also demanded a constant increase of factories shaping the industrial character of the era. The urban environment now was introduced with new building typologies the factories forming areas which were acting like poles of interest, areas were working and living was combined. This radical development involving the rise of big cities resulted to a pattern described as industrial buildings equal to the concept of a  ¿Ã‚ ½social condenser ¿Ã‚ ½ within the greater city network. Unfortunately, wrong management, and loss of money in many regions of the world resulted to the decline or even the death of Industrial Buildings in a worldwide scale. Cheaper labor, lower cost of materials and relocation of indus tries closer to their resources was some of the main factors that result to this phenomenon. The idea of these buildings generation was a result of a fast growing development creating a productive manufacturing system which activated the socioeconomic system. Through the years this system started to decline and slowly result to the death or deactivation of some industrial building affecting the balance of this socioeconomic system. So these building by losing their value as social condensers now they become neutral spaces preserving their ex  ¿Ã‚ ½ activated memory and identity within their surrounding environment. The need to preserve their architectural heritage during the past few year derive both from the state, that supports and promotes the process of re-establishment through generous economic and other motives, but also from the private architects that have learned to respect and enhance the value of architectural forms of past. Moreover, the wider public, the inhibiters and the users of these buildings, not only see the romantic and nostalgic side of traditional architecture, but also its functional and economic contribution in the modern way of life. The import of new users in an existing shell constitutes a challenge for the architects and engineers. The combination of new and old, the respect to the history but also to the satisfaction of modern functional need determine the quality of result.  ¿Ã‚ ½What we need is continuity . . . historic preservation is not sentimentality but a psychological necessity. We must learn to cherish history and to preserve worthy old buildings . . . we must learn how to preserve them, not as pathetic museum pieces, but by giving them new uses. ¿Ã‚ ½ (Ada Louise Huxtable) Industrial Buildings The industrial buildings constitute a specific category of structures. Manufactured to satisfy the needs of economy in the past, have lost their authentic usefulness that is owed mainly to the restructure of the economy and deprived from a alternative use for years. Abandoned and destroyed they degrade the environment in which they are placed and the same time they are threatened with demolition. The industrial buildings are often neglected because their industrial aesthetics. Nevertheless, they are carriers of important historical deposit and with their presence they have shaped the urban landscape of their region. In past few years, their value of heritage as well as the prospects of economic growth that they offer has been reevaluated. (Kizis,2007) How these buildings affect the urban and social context: 1) Urbanization: The concentration of work in the factories has involved the rise of big cities in order to it serves and it accommodates the economically active population. (Sullivan, 2009) 2) Exploitation: The workers should leave their family so that they come to work in settlement and city where the industries are found. (Sullivan, 2009) 3) Change to family structure: In the Industrialized societies exists a structure of many members families that is extended a lot of generations that remained probably in the same place for generations. In the industrialized societies the nuclear family, that is constituted from only by the parents and their increasing children, predominates. Children that reach in the adultness are more mobile and they tend relocate where the work exists. The bonds of many members family become feebler. (Sullivan, 2009) 4) Environment Industrialization create a lot of health problems. Problems such as noise, air, the pollution of waters, the poor diet, the dangerous instruments, the impersonal work, the isolation, the poverty, the lack of roof, and the abuse of substances. The problems of health in the industrially nations it is as a lot of that is caused from the economic, social, politicians, and cultural factors as from pathogenic. The industrialization has become a important medical question worldwide. History of industrialization and deindustrialization: the case study of Cyprus Industrialization in Cyprus was a term that was early introduced to locals due to their agriculture work. After the B ¿Ã‚ ½ World war development in Cyprus took place in a such increase way affected from Europe and the universal development in general. This development was not only a turn into the technology but also a sociopolitical change due to the urbanism that was taking place in the island. It is now the time for change in life and parallel in architecture with the first modern building start to appear from young Cypriot architects that studied abroad. ( Pyla, 2009) Never less the most important step to the ongoing increasing development in the island was the independence of the Cyprus Republic and the end of the British colonialism. It is then where Cypriot becomes independent in all sections such as economic and sociopolitical growth. This fast growth take place in many sections of the society such as tourism, agriculture, industry . The need for public buildings become more and more essential where the same time for industry with the needs of the state become bigger. Then we start saw the great examples of modern architecture in all kinds of buildings and especially the huge growth of industry in Cyprus. (Fereos, 2009) What cause the decline and death of Industrial zones and Buildings in Cyprus ? Globalization and inexpensive labor in other regions of the world has resulted in the decline Cheaper Labour Lower cost of materials Industries are closer to their resources Industrial zones was initially located in green fields outside from the cities. Due to the fast growth development of the residential areas these zones become integrated and part of these areas forcing them to relocate their position among the society for several reasons. Preservation and Restoration: Cultural Heritage The cultural heritage as a definition was created n the recent centuries which describes objects, building or even areas which are important for the modern society. This characteristic define them as important things which the either reflect or represent pieces of the culture itself. For example this heritage could be the ancient monuments, some art work or even territories where there importance is stated as necessary and their protection, restoration and conservation are policies that need to carried out from the current world. A late organization called  ¿Ã‚ ½UNESCO ¿Ã‚ ½ had recently set the scope of the protection of this heritage by defining this heritage as  ¿Ã‚ ½the entire corpus of material signs  ¿Ã‚ ½ either artistic or symbolic  ¿Ã‚ ½ handed on by the past to each culture and therefore, to the whole humankind. ¿Ã‚ ½ (Jokilehto. 2009. p1) This statement shows how we all have the responsibility to respect and protect the heritage that was carried from our predec essor and need to move on the next generation. This heritage belongs to everybody from the smaller to larger piece and their importance is reflected to the society itself. Authenticity, Integrity, Originality As we see a brief history of how preservation and restoration of the cultural heritage was developed through ages but with most important in 18th and 19th century we understand that people had a unique aim: they respect their heritage and they feel the need to protect their memory. The fact that several opinions and ideas was developed was due to many condition and mostly about the understanding of what is original and authentic. If we start analyze the word authenticity we see again that is derive from the Greek word (ea?t) which mean my self and Latin (autor) which means originator and authority. So we can conclude that this does not mean in any case to copy or add something. From the artistic point of view writer express that  ¿Ã‚ ½the authenticity of a work of art is a measure of truthfulness of the internal unity of the creative process and the physical realization of the work, and the effects of its passage through historic time ¿Ã‚ ½ (Jokilehto. 2009. p.296). This statemen t show the relationship of the a genuine piece of art and its passage through time, where an important piece will never stop to reflect its importance and memory. Never less authenticity is also mention as the opposite of copy and mimesis so one can say that the better for a renovation is to find a way to preserve the historical monumental parts of the building is a sense that they will keep their historical reference through memory maintaining their cultural importance in the society as it was the day it was build. Even though then we should discuss the meaning genuine which stress the fact the by restoring a building you can succeed to preserve the same time its original style. Understanding the several meaning given from the book we realize that genuine mostly refer for the outer skin of the building and what is being seeing from the users pointing the materialistic part of the building. The issue that derive is how you can restore a building without copying anything and the same time make add on and attachments that will help this building to restart its life. The answer is given again through another term called integrity corresponding to the use and the technique that a conservator will use in order to incorporate a proper solution without disturbing the building monumentality. Unfortunately any restoration will affect is a sense the original face of the building but this will never stop to affect the buildings authenticity if its executed with a proper and honest use of the material. Auth enticity should be related always to the memory of the building not only in terms of look but also other conditions like its use through time. Such as this conditions are extremely important to be evaluated from a conservator in order to understand the building itself and can proceed into a restoration that eventually bring in a new function the so called a building in new settings. Modern architecture and by extend modern life can be integrated with in monuments and co-exist in a balance where one will feedback to other reminding and informing the modern life for the predecessor. (Jokilehto. 2009.) Definition of industrial heritage  ¿Ã‚ ½Industrial heritage consists of the remains of industrial culture which are of historical, technological, social, architectural or scientific value. These remains consist of buildings and machinery, workshops, mills and factories, mines and sites for processing and refining, warehouses and stores, places where energy is generated, transmitted and used, transport and all its infrastructure, as well as places used for social activities related to industry such as housing, religious worship or education. ¿Ã‚ ½  ¿Ã‚ ½Industrial archaeology is an interdisciplinary method of studying all the evidence, material and immaterial, of documents, artefacts, stratigraphy and structures, human settlements and natural and urban landscapes, created for or by industrial processes. It makes use of those methods of investigation that are most suitable to increase understanding of the industrial past and present. ¿Ã‚ ½ Renewal of use The inevitable deterioration in which the buildings are submitted leads to the abandonment and the depreciation of construction of the building but also in the wider region where is situate. The restoration, reutilization or the imposition of construction concerning with the improvement and the renewal of internal arrangement and the design of public historical buildings, renew their use, that contributes in the improvement of quality of life of residents and users of region. It gives the possibility for the historical continuity of traditional habits and social facts. Moreover, it constitutes the means of passage from the traditional way of life in the most modern expressions. (Louvi,2007) Reuse In order to maintain a building, it is essential that it adapt a new use. In the case where the initial use is not neither the feasible neither desirable, import of new use contributes not only in the maintenance of building, but also the rebirth of surroundings in general. Moreover, the restored buildings the help improve the quality of life of residents, since they enrich the infrastructure of region. The new users are attracted in the region and the probabilities for the economic growth and the new investments are improved. The increase of sector of tourism and the need for a turn to the qualitative tourism, have led to the utilization of traditional architecture and her historical environment in general. Nevertheless, the new uses that are imported need to be balance well so much in order to lead to exploitation of economy with tourists as cultural product that will lead afterwards to the export of his cultural value. The new uses are determined and simultaneously contribute in the demographic character of region. It is thus essential is achieved the balance between the various types of uses but also between the socio-economic groups of residents and the users that live or are in attracted in the region by these uses. The social polarization, that is to say the concentration of big number of individuals of particular teams of population can result in the creations of ghetto or the attraction of rich individuals that replaces the initial residents. The social and economic cohesion is essential for the viable growth of region. (Louvi,2007) What is Adaptive Reuse? The adaptive re-use is the process that old structures are adapted for reasons apart from them initially intended. When the initial use of structure changes or it is required more, since with the older buildings than the Industrial Revolution, the architects have the occasion to change the initial operation of structure, maintaining certain from the existing architectural details that render the building uniqueness. The adaptive re-use, with the re-establish Brownfield, sees from many as factor key in the maintenance and the reduction of ground of sum of sprawl. It is more efficient and environmental responsible to reutilize the older buildings more near to urban cores than to support the new construction in the distant regions Greenfield. ( Cantell, 2005) Importance of the Adaptive Reuse of Industrial Buildings: The industrial areas and buildings have impressive architectural value. The re-establishment of old urban industrial neighborhoods or structures is a question in the first line modern urban growth in the United States. A successful adoptive program of re-use can bring the redevelopment, the tourism of heritage, and the new life in a community. ( Cantell, 2005) Sustainable Aspect 1)  ¿Ã‚ ½ Recycling is a fundamental act in establishing sustainable development. Recycling and reutilization are actions which are increasingly natural and necessary on an individual and collective level. ¿Ã‚ ½ (Sherepeklis, 2009) 2)  ¿Ã‚ ½One of the most important benefits of reusing an old building is the retaining of the  ¿Ã‚ ½Embodied energy within ¿Ã‚ ½. That means that the energy involved in all the associated processes when building (sourcing raw materials, manufacturing of materials and equipment, labor, transport). ¿Ã‚ ½ (Sherepeklis,2009) 3)  ¿Ã‚ ½By saving this energy alone, an architectonic project of reutilization is more sustainable and ecological that any other new construction project and most cost efficient in the long term.  ¿Ã‚ ½(Sherepeklis, 2009) Dilemma In one hand the modern needs require technology, sanitary or other of installations of additions and the rearrangement of interior or addition of interval. In the other hand, the modern materials and the techniques render the process of re-establishment easier and more precise. But these alternations have occupied in order to exist or cannot correspond in the modern requirements, undermine often the value of heritage of building. These two facts now bring to us front from a dilemma: in order to maintain the cultural heritage that is incorporated in the structure of historical building with any cost, or to allow the domination of new use. A balance between the heritage and the economic and utilitarian value should exist and succeeded. But where precisely this line is found ? Each building has a different value, the problems and the occasions of heritage. Accordingly, each individual building should be judged different. ( ¿Ã‚ ½:2004) Additions The alternations in the traditional buildings are often essential in the order achieve the better functional planning and the satisfaction of new use but also for the import of modern infrastructure. These alternations should not affect the structural sufficiency of building or the hierarchy of initial intervals. Moreover the alternations should not overcome the remarkable traditional characteristic features. In certain cases it is essential are added the new volumes of construction in the abroad of traditional building. Any addition should respect and harmonize with the traditional building while simultaneously is recognizable, showing the modern construction. Any additions in the interior or exterior of a historical building should be easily reversible and recognizable. The new elements should show their period of construction and not replicate traditional forms. (Kizis,2007) We distinguished 3 categories of preferable industrial buildings that have the prospect to be reutilized or preserved: 1) First category is that of monuments, buildings as museums of industrial archaeology could continue their life. 2) Second category is the case of import of new uses in the old factory that requires the cohabitation of new operations with some part of existing equipment and line of production. 3) Third category is only limited in the reuse of the buildings existing fabric, contributing often in the maintenance of industrial landscape that characterizes big regions of cities that experienced in the past corresponding activity and growth. (Kizis,2007) Monuments and museums of Industrial Archeology There is no doubt that a superannuated factory, left abandoned, that it stop to be productive and affective because its technology stop to support it have its architectural fascination because of its old equipment and its fabric which reference to its historicity identity. Never less this building changes its condition of production and economy to memory of cultural heritage. It becomes subject of investigation of industrial archeology. As long as it fulfills the criteria and the requirements it becomes part of the cultural heritage of a society under the protection of the state. This will reflect the culture of a civilization and its evolution through the time. Although an industrial complex which it was sub urban now it becomes part of the urban fabric due to the ongoing expansion of the city. Once this building was a social condenser, as an attraction point for the worker of the industrial landscape, now it becomes strange to its new environment. It will be stiffness and with no sense if we take as granted that all abandoned industrial building should be preserved as cultural heritage museums. The reason it is not only financial. The evaluation and the record of an industrial building, in order to be preserved, should be executed under specified criteria that will result to the selection of few representative examples of each period with main aim the preservation of the industrial equipment. This will result to a complete chain of industrial archeology samples that constitutes the history of a place. Never less this chain of cultural samples should be complete with the preservation of industrial buildings and focus their interest as industrial museums of their technological and technical equipment. As result this building can inhabit only a specific use and this could be only the  ¿Ã‚ ½museum of themselves ¿Ã‚ ½. Although the new use of industrial building to an industrial museum it is a preservation of the existing building this also requires a series of additions and improvements either to its structural system or to its technology. This improvements will ensure and create the proper conditions for the building in order to accommodate the new uses, according to the today ¿Ã‚ ½s requirements. Some of these changes could be the structural and antisismic reinforcement, architectural changes that will support not only the new functional requirements but also the mechanical and generally will provide to the building the support to function as a contemporary museum which most probably is not supported by the existing situation. The task of the architectural interaction to the existing fabric of the building should be the district contrast with the existing and genuine parts of the building. In a way we treat the building as a monument in order to achieve any misunderstandings and confusions of the users and guests of the building in the future use between the existing and the additional parts. Case Studies We have a lot of examples around the world of industrial buildings turn into museums of themselves. But I found most interesting to show some samples of a country in the idea of cultural chain of industrial archeology. The specific projects making an attempt to reflect the history of the building and the same time the production line of the factory and its products. The main axis of the presented exhibition is a journey through production line along the mechanical equipment using mixed media. The architectural composition neither tried to reveal the new additions of in the existing building differentiate them either in material and style. The first case study that interest me as an industrial museum of its self was the of the open air museum of hydrokinetic complex in Dimitsana, Greece apart of hydrokinetic corn mill, tannery and gunpowder mill located next to the river Lousios. In a delicate restored labs the visitors developed an experiential relationship with the space between the acting mechanical equipment. Driven through the thematic of the museum the visitors have the opportunity grasp with their own hands the flour of the corn which is milled in front of their eyes and then continue to the next spaces where they can watch several educational movies for the processing of the gunpowder. In the other hand, another approach of a museum is the factory of oil Industrial Building in Lesbo, Greece. The aim of this full restoration was the cultural settlement the peripheral oil industry by emphasizing in the digital productions of representation. The visitors is subjected to presentations that will enable him to understand and conceive the functional part of the machines,( such as steam boiler, steam engine, movement axis, pressure engines ) and the process of crushing and compressing of the olives and then the division of oil with the steamer olive press. Last but not least example is the mud brick and pan tile factory in Volos, Greece which in this case the thematic approach of the museum follows the production line start from the collection of soil till the final product. The journey interest that followed from the visitors is based on the production line of pan tiles and mud bricks where parallel the journey is enriched with several discoveries from the area. The users have also the opportunity to get inform through moving explanatory models for the general function of the imposing space that surrounds the mechanical equipment, the inactive belts and the pallets with the raw mud bricks and pan tiles. The rest of the museum thematic related with the history of the building located in a independent space with neutral architecture. Small Museum coexist with new uses The luck of the abandonment industrial buildings that cannot reutilized or even restored as museum is always architecturally questioned for their future in order to integrated them again into the urban fabric and contemporary life. This is the majority of the cases where if they become museums they will repeat them selves in a boring way and also it would very wasteful for the state to support such a strategy for all of them. Never less this cases are treated with a different way that tries to balance between the museum and the new uses. The solution is given with the restoration of part of the mechanical equipment in combination of the reuse of the building fabric with complete new uses. This cohabitation of these two components will give the result of a small museum that is decorated with the new functions within the space of an industrial building or the . Criticism through case studies There several examples of treating an industrial building with this way where is some cases the result is good and some other not so successful of the co existence of mechanical equipment and the new uses. The case study of the reutilization of the old factory  ¿Ã‚ ½Strihnokaprou ¿Ã‚ ½ in Volos, Greece with the housing for the activities of the handicap persons creates several questions and miss understandings from the users and visitors of the space. The issue that created from the users was the difficulties of understanding the production line of the factory and the connection between the several mechanical parts which they are spread around the building. And not only that the way the machines are used for stands for several creations and materials reveals that this experiment failed and the equioment that left there to bring the memory of the building is distracting than inspiriting the actions of the inhibiters. In the other hand one experiment that succeed to coexist together the mechanical equipment and the new uses was the museum or  ¿Ã‚ ½Roman Sculpture in Centrale Electrica Monte Martini ¿Ã‚ ½ in Rome. This example reveals the parallel cohabitation of two exhibitions where in one hand is that of sculptures and the other those of the equipment. This case of museum is one that doesn ¿Ã‚ ½t have that of industrial archeology but use it as a background. In this background we see the one can see the mechanical equipment of the central power station. The new uses then is presented in a successful way as the continuation of the old uses as a habitant who use again its house  ¿Ã‚ ½furnished ¿Ã‚ ½ with the existing equipment. This example shows the importance of the choosing the new uses for this kind of buildings and the preservation and coexistence of parts of the mechanical equipment. From the moment that these mechanical equipment is preserved just to decorate or supplement the new uses they become underestimated or even become burlesque. There are a lot of bars, higher institutes and cultural centers that use these mechanical equipments as decorative components for their spaces in transformed industrial buildings. Reuse of industrial building fabric Following the above issues then one can wonder if there is any sense to have a spread exhibition of mechanical equipment around the restored building were the practical approach should be the house of new functions that these building can offer as a building fabric. The conservation of a building fabric could the last chance to save industrial buildings in new uses. The reason for not demolishing them in order to give their place to a new contemporary building for the needs of the city is their architectural value and their importance as symbols of memory, landmarks. Therefore their architectural interest is concentrated in their industrial landscape apart from the buildings that give also the character to area around them that will always recall to the memory and history of the production with no need to educate them with museum approaches. Thereby the reuse of an industrial landscape should aim to the conservation of the memory of the place taking account that this place should function as a  ¿Ã‚ ½landmark ¿Ã‚ ½. But we should be careful again not repeat the above issue that could be created of restoring an industrial building and settle it as a decorative object within its urban context. Case Study Tate Modern Importance of Technological and technical equipment in Industrial Buildings Old industrial Buildings characterized as historical buildings when they appear to have great architectural value. Nerveless today is strongly believed and acknowledge that this buildings host also another important cultural component, that of the technical equipment. This cultural component reveal the continuously effort of human resolving basic needs such as investigation on the solution and improvement of the quality of life. Technical culture is always interwoven with the human evolution and its record and research is become part of the history of technology. We must realize that industrial units with great architecture is the container of a production line with the support of this technological support and the human as the manager and controller of them. This equipment then could be characterized as the living organism of the building that function with only purpose the production of goods. If we remove this equipment from the building then is like we remove the soul of the buil ding, creating a neutral space which was originally formed to host this equipment. The network of this technological equipment then is becoming a great source of understanding of not only how this building was functioning and producing goods but also inform us for other things such as political, social and financial conditions, working place, rights and legal subjects, environment and ecological conditions, geological conditions and primary sources, etc. Research on the technical equipment will rise several values such as scientific, technical, structural, aesthetic, ecological and financial. Scientific values, because of the investigation and application of contemporary knowledge on physics, mathematics, chemistry and other sciences. Technical and structural values because each time we have invention of new materials, methods and techniques . Aesthetic values due to the appearance of machines that sometimes mimesis from nature ( snail ), were in the newer machines we have variation on coloring, minimization of scale, aerodynamic shapes or extreme shapes that was prototypes for that period. Ecological values due to the concern of minimizing the blare and emissions, economy on energy, use of dangerous ingredients and recycle materials. Financial values with main aim the reduction of cost of production that is basically the main issue for a product and general a business to survive. In order to protect and conserve industrial monuments requires the preservation and nomination of the historic technical equipment through a scientific approach that should contain a series of stages such as: Locate and record of industrial eq